Position title
PPC Ad Specialist
Description

We are looking for PPC Ad Specialist who will manage and optimize pay-per-click advertising campaigns across various platforms to drive performance and achieve business objectives.

Responsibilities:

  • Plan, create, and manage PPC campaigns on platforms including Google Ads, Facebook Ads and LinkedIn Ads.
  • Conduct keyword research and selection to optimize campaign targeting and performance.
  • Write compelling ad copy and design effective display ads.
  • Manage budgets to ensure cost-effectiveness and maximize ROI.
  • Monitor, analyse and report on campaign performance metrics.
  • Conduct A/B testing to determine the most effective ad and landing page combinations.
  • Prepare detailed reports and presentations for clients.
  • Stay updated with the latest trends and best practices in PPC and digital marketing.

Requirements:

  • Proficiency in PPC platforms such as Google Ads, Facebook Ads Manager and others.
  • Strong analytical skills and experience with data analysis tools like Google Analytics.
  • Excellent written and verbal communication skills.
  • Ability to work independently and collaboratively in a team environment.
  • Education: Bachelor's degree in Marketing, Advertising or a related field.
  • Experience: 1-3 years in PPC management or digital marketing.

Skills:

  • Strong data analysis skills to interpret campaign performance.
  • Expertise in multiple PPC platforms.
  • Skilled in keyword research and selection.
  • Proficient in ad copywriting and display ad design.
  • Effective communication and client management skills.
  • Strong organizational and project management skills.

Benefits:

  • Working in a youthful, small team allows for more one-on-one interaction, which gives you the chance to develop and learn new skills from experts.
  • We work with various start-ups and big enterprises, which will provide you with the chance to connect with leaders across the globe

Please submit your updated resume and portfolio to
careers@thewebpeople.in

Employment Type
Full-time
Job Location
3rd Floor, GL Trade Centre, Main Road,, Puttur, Bolwar, 574201, India
Date posted
May 17, 2024
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