Search Engine Marketing (SEM) Specialist

We are seeking a dedicated and results-oriented Search Engine Marketing (SEM) Specialist to join our dynamic team. You will be responsible for enhancing online presence, driving website traffic, crafting compelling ad copy and achieving business growth through effective search engine marketing strategies.

Responsibilities

• Conduct keyword research and competitive analysis to develop and implement effective SEM campaigns
• Create and manage PPC campaigns on Google Ads and other platforms
• Write and optimize ad copy for paid search campaigns
• Track and measure the results of SEM campaigns and make data-driven adjustments to improve performance
• Manage SEM budgets and track spending
• Conduct competitor analysis to identify opportunities to improve SEM campaigns.
• Report regularly on SEM campaign results
• Stay up-to-date on the latest SEM trends and best practices

Educational requirements

• Bachelor's degree in marketing, advertising or a related field.
• Experience requirements; Minimum 1 year experience in SEM or related field.

Desired Skills

• Strong understanding of Google Ads and other SEM platforms
• Excellent analytical and data analysis skills
• Ability to write clear and concise ad copy
• Ability to work independently and as part of a team

Benefits

• Working in a youthful, small team allows for more one-on-one interaction, which gives you the chance to develop and learn new skills from experts.
• We work with various start-ups and big enterprises, which will provide you with the chance to connect with leaders across the globe

If interested in this position, please email us your resume to careers@thewebpeople.in